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Every Picture Tells A Story And Makes A Difference

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I’ll never forget when I purchased my first smartphone and discovered the power of sharing my photos with the world. Since that first day four years ago, I’ve been shutter-happy.

As you’re reading this, moms and dads all over the world are snapping photos of their little ones and sharing them with their social networks. We’ve all become photojournalists assigned to capture our daily lives in moments – the big, small, simple, extraordinary, funny and touching.

There’s another fantastic reason to keep on snapping. Now, your photos can help make a difference.

Donate A Photo is a brilliant marriage of technology and social good: a way to turn part of your daily ritual into a powerful act of kindness for another person or our planet.

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Here’s how it works:

Download the free Donate A Photo app. It’s available for both iOS and Android.

Choose a cause that you want to support.

Take a photo using the app’s camera tool, or choose one from your photo library.

Share your photo to the Donate a Photo gallery. You can also share it on Facebook and/or Twitter.


Johnson & Johnson donates $1 to the cause you’ve selected.

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Johnson & Johnson has curated a list of trusted causes, and you can donate a photo to one cause, once a day. Each cause will appear in the app until it reaches its goal, or the donation period ends. If the goal isn’t reached, the cause will still get a minimum donation.
You can donate one photo a day, every day. How easy is that?


Think about how powerful it is, and how quickly it all adds up: if you donate one photo a day for the next 30 days, you’ll have activated $30 in donations to causes that need it. You’re already taking pictures, so why not make a difference while you’re doing it?

I donated my first photo to Donate A Photo last week. My daughter had drawn a picture of our family in the sand. It felt right to donate that photo to Save the Children.

I took this photo of South Ponto Beach in Carlsbad, California and donated it to Keep America Beautiful.

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Gigi Ross is a wife mom of two kids (a 10 year-old boy and an 8 year-old girl) living in San Diego, CA. Gigi works as a content and community manager for Johnson & Johnson. A blogger and writer in her spare time, Gigi’s work has been featured on the Huffington Post, Babble, BlogHer and Mamapedia. She keeps her personal blog at KludgyMom.

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