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      Johnson & Johnson advertising

      See all stories relating to Johnson & Johnson advertising throughout the company's years.
      Our heritage
      A 1915 Johnson & Johnson Happy Near Year sign.

      Look for the sign: The unique way Johnson & Johnson helped ring in the New Year in 1915

      Spoiler: It was a giant rooftop electric sign that spread holiday cheer to visitors riding the Pennsylvania Railroad through New Brunswick, New Jersey.
      Our heritage
      The Adventures of Robin Hood, a 1950s TV show sponsored by Johnson & Johnson

      Adventures in advertising: How Johnson & Johnson left its mark on the early days of TV

      In time for TV’s big awards weekend, our Chief Historian shares how the company supported a hit family show in the 1950s.
      Our heritage
      Company founders (left to right) Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson on an illustrated background of Johnson & Johnson’s first building in New Brunswick, New Jersey

      Band of brothers: Meet the innovative men who founded Johnson & Johnson in 1886

      The largest healthcare company in the world began as a simple partnership among three forward-thinking siblings. We explore the lasting impact James, Edward Mead and Robert Johnson, the company’s first president, had on Johnson & Johnson.
      Our heritage
      Woman in white dress modeling for Modess sanitary napkins

      Haute heritage: 6 vintage Johnson & Johnson ads shot by famous fashion photographers

      As celebs and style stars file into the front row at Spring Studios for New York Fashion Week, Johnson & Johnson looks back at its iconic series of high-fashion Modess ads, which featured some of the most coveted models and designers of the couture world.
      Our heritage
      Vintage Johnson's® Baby Lotion Advertisement from 1944

      3 vintage Johnson & Johnson ads with dads that will melt your heart

      Who says only moms and babies make for adorable images? To celebrate Father’s Day, we’re digging into our company archives to showcase dads who had cameos in Johnson’s® product ads.
      Innovation
      FINAL PROMO- 9 Ways Johnson & Johnson Has Revolutionized Baby Care- Products no logo

      9 ways Johnson & Johnson has revolutionized baby care

      From its beginnings in 1894, the Johnson’s® baby line has helped little ones get a healthier, happier start in life with innovative products and baby care solutions—and it’s continuing the tradition by welcoming some exciting new additions to the family.
      Our heritage
      Image of a Couple Sitting on the Ocean’s Edge From the 1889 Red Cross® Kidney Plasters Ad from Johnson & Johnson

      The story behind the romantic Johnson & Johnson ad that ran for an unprecedented 30 years

      With Valentine’s Day upon us, it’s the perfect time to pay homage to an iconic couple featured in an ad for Red Cross® Kidney Plasters. Johnson & Johnson’s Chief Historian reveals why the public fell so madly in love with it.
      Our heritage
      Hero- Ask Margaret: Multicultural Advertising- Spanish Ad Shaving Cream PRICE REMOVED

      How Johnson & Johnson embraced immigrants in the early 1900s

      To help support the influx of immigrants that were calling America home in the early 20th century, the company translated its ads and materials for pharmacists into 15 languages.
      Our heritage
      Clean Up Week 1917 ad - Lede Cropped

      Clean home, clean bill of health: the story behind Johnson & Johnson’s historic spring cleaning ads

      A century ago, keeping a tidy house meant more than just impressing the neighbors—it could also keep illnesses like polio and measles at bay. These vintage ads helped show magazine readers how.
      Our heritage
      HP Lede Gladys Rockmore Davis AdNo528 sm

      Gladys Rockmore Davis: the artist who brought Johnson & Johnson ads to life

      In March 1949, LIFE magazine published the first in a series of ads created by the renowned painter and illustrator. Our in-house historian shares why the collaboration was such a success.