(New York, New York – May 4, 2017) – Today marks the start of the fifth-annual Global Moms Relay, an annual campaign co-created by Johnson & Johnson and the United Nations Foundation to improve the health and wellbeing of families worldwide. The campaign is designed to raise awareness of critical issues facing families, children and infants, while providing an opportunity to make a difference just by sharing content.
Global Moms Relay asks 25 community leaders, experts and everyday parents to answer one question: “What do you wish were true for every family, everywhere?” The responses will be featured on GlobalMomsRelay.org starting today and ending on June 16. Each time the response is shared on social media, Johnson & Johnson will donate $1, up to $500,000, to its philanthropic partners dedicated to solving challenges facing moms worldwide, including Girl Up, the U.S. Fund for UNICEF, the United Nations Population Fund, Shot@Life and Nothing But Nets.
The Global Moms Relay kicks off today with a one-day summit called Moms + SocialGood at the AXA Event and Production Center in New York City. This yearly event unites advocates and everyday moms and dads to discuss the challenges facing families, ways to create change and the role social media plays in improving the quality of life for children across the globe. Moms + SocialGood can be viewed via livestream at https://livestream.com/plussocialgood/moms2017.
Conversations featuring experts and influential speakers such as Zoe Saldana, Rachel Zoe, Laura Dern, Juju Chang, Elizabeth Cousens, Anthony Lake, Carolyn Miles, Kimberly Chandler, Dr. Alaa Murabit and many more, will provide insight and guidance on how everyone can turn small actions into successful solutions for creating a better world and a brighter future.
Over the last five years, the Global Moms Relay has raised funds for hundreds of thousands of vaccines; ensured access to education for thousands of girls around the world; provided thousands of mothers and families with pre-pregnancy and early childhood health information directly through mobile phones; reduced household air pollution in hundreds of homes by supplying access to clean cookstoves; provided thousands of bed nets to protect families against malaria; and helped save thousands of premature babies. In this fifth year, the Relay will also provide training to health workers, along with supplies and support to reach thousands of the world's most vulnerable women during pregnancy and early motherhood.
This builds on the longstanding relationship between Johnson & Johnson and the United Nations Foundation who have worked together to create change across the globe since 2004. Global Moms Relay and Moms + SocialGood are among the most powerful initiatives developed through the partnership, and are being supported this year by BabyCenter, Global Citizen, Fatherly and Charity Miles.
Everyone is encouraged to participate through social media sharing and buzz generation using the hashtag #GlobalMomsRelay and #JNJ. Sharing and engagements directly result in charitable donations, giving everyone the opportunity to change lives and support families lives one social media post at a time.
About the Global Moms Relay
The United Nations Foundation and Johnson & Johnson, with support from BabyCenter, Global Citizen, Fatherly and Charity Miles, bring you the Global Moms Relay, showing that small actions can lead to big changes in tackling the world’s most critical challenges for kids. From May 3 to June 16, 2017 (just before Mother’s Day through Father’s Day), 25 celebrities, community leaders, and everyday moms and dads, will share a personal story on what they wish were true for every family, everywhere, and then “pass the baton” to the next contributor. Each time you share one of these posts via social media, Johnson & Johnson will donate $1 (per action up to $500,00) to help improve the health and wellbeing of families worldwide through Nothing But Nets, Shot@Life, Girl Up, UNFPA and UNICEF USA. For more information, visit www.GlobalMomsRelay.org. Through the Donate a Photo mobile app*, Johnson & Johnson will also donate $1 per photo up to a total of another $200,000 to Nothing But Nets, Girl Up, Shot@Life, UNFPA and UNICEF USA.
About Moms +SocialGood
Moms +SocialGood is a one-day event dedicated to the power of moms and families to create a better future for their communities, and the role of social media and philanthropy to boost health and happiness for moms and babies everywhere. Hundreds of the brightest and most passionate people gathered on May 4, 2017 at the AXA Event and Production Center in Manhattan to share ideas and inspire action for improving the health and wellbeing of women and children. Hosted by the United Nations Foundation and Johnson & Johnson, this unique gathering will focus the world's attention on ways to address some of the greatest health challenges affecting women and children today. Anyone, from anywhere, will be able to participate in the dialogue by tuning into the discussion via live stream and social media. www.MomsPlusSocialGood.org
* via the Donate A Photo app for iOS and Android. Johnson & Johnson has curated a list of trusted causes, and you can donate a photo to one cause, once a day. Each cause will appear in the app until it reaches its goal, or the donation period ends. If the goal isn't reached, the cause will still get a minimum donation