You don’t need a foam finger or a felt pennant to show you’re a fan. A fan of love, that is.
Johnson & Johnson has been a fan of love for more than 130 years. Diversity, inclusion and equality are at the heart of everything we do—from our commitment to helping employees grow personally and professionally to our products and innovations that deliver care around the world.
This culture of belonging and open-mindedness dates back to our company Credo, which was written back in 1943 and guides our decision-making to this day.
So it was a no-brainer for us to team up recently with the Ad Council, as part of their Love Has No Labels campaign, to help turn the “kiss cam”—a fan favorite at sporting events—into a symbol for unbiased love at the 2017 NFL Pro Bowl in Orlando.
Check out the below video to watch the playful game day experiment in action.