Maui Moisture was inspired by handpicked & handcrafted ingredients that can be found on tropical islands like Maui. Most shampoos and conditioners start with deionized, chemically treated water as their primary ingredient. Maui Moisture starts with a unique blend with aloe vera juice and is infused with pure coconut water. Maui Moisture is crafted into 6 amazing ranges for all different hair types & textures to help get your hair looking healthy. An escape to the Maui islands with every use.